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Small Business Tech Trends of 2022

When you think of small businesses, you may think of classic mom-and-pop, Main Street stores with just a few employees, and even fewer expenditures. Even TV and movies love to paint small businesses as old-fashioned shops with carefree owners who spend their time lounging and chatting up regulars. While this rosy picture may be accurate for a few small business owners, for the vast majority, this couldn’t be further from the truth.

Small businesses and their owners face unique, difficult challenges that have no clear solution. This was especially clear when the COVID-19 pandemic began to rage in early 2020. While big businesses had the technological infrastructure to weather the storm, many small businesses simply couldn’t survive, through no fault of their own. For the businesses whose doors didn’t shutter in the early months of the pandemic, they soon found that innovation was the only way they could survive. From Zoom meetings to online ordering, COVID-19 forced small businesses to evolve. And even as the pandemic reaches its two-year anniversary, these involuntary changes aren’t leaving any time soon. As the country (and the world) continue to live with the pandemic, more small businesses are beginning to utilize these new technology trends to survive in this new normal.

Automation and Artificial Intelligence

When it comes to saving time, there is no better tool for small businesses than automation. Automation can complete many of the small, minute tasks that add up. Things like welcome emails, communications with leads, and inventory management can all be automized, allowing more time for business owners to focus on profit-driven tasks. Best of all, there are useful automation software for nearly every facet of business. Spending a lot of time setting up meetings? Try out Calendly, a useful tool that minimizes the time-consuming back-and-forth of arranging appointments. Want to set your social media posts weeks in advance? Try Hootsuite or Sprout, two programs that can post to your company’s social pages automatically. More and more small businesses are utilizing tools like these to cut down time spent on tasks that don’t affect the bottom line.

This increased adoption of tech shouldn’t come as a surprise. After all, small businesses that extensively utilize digital tools earn twice as much revenue per employee than businesses that don’t[1]. It’s simple: When businesses let technology handle small, everyday tasks, they become more successful. However, this doesn’t mean that once a business automizes some things, it’ll magically increase profits. Small businesses have to constantly be on the lookout for programs that give them an advantage over their big-business competitors. One of these programs is quickly growing in popularity, and could even be considered an evolution of automation: Artificial Intelligence (AI).

One of the most popular AI programs for small businesses is chatbots. With these bots, businesses can communicate with web visitors and determine if they need help automatically. More uses include creating marketing content and streamlining inventory management[2]. Although similar to automation, AI goes one step further: It can analyze data and make logical decisions for your specific situation. From resume scanners to employee schedulers, Artificial Intelligence is becoming more useful (and more affordable) for small businesses that seek to prioritize their efficiency.

Digital Advertising is Changing

For the past decade, there has been a single, dominant platform in the social media advertising business: Facebook. It has long been known that advertisements are the lifeblood of the world’s most popular social media site. In fact, Facebook makes a whopping 98% of its revenue from ads[3]. Because of its unending data collection, Facebook can target ads at the micro-level, allowing them to charge advertisers even more. However, extensive data collection and ad-supported social media aren’t exclusive to Facebook anymore. While the company is still making a gaudy amount of money from ads, cracks are beginning to show.

One thing is certain: Facebook is getting older. Now, if your business’s target demographic is 45+, you won’t have much of a problem. But if your business is targeting the coveted 18 to 34 demographic, you may need a more complex marketing strategy. That’s because young people simply don’t use Facebook as much as they used to. In 2016, 60% of teens used Facebook at least once a month. In 2021, that number dropped to 27%[4]. Apps like Snapchat, Instagram, especially TikTok are simply more popular with young people, creating the need for multi-front digital marketing strategies.

Software Integration

The great thing about tech is that there are a virtually infinite number of programs that can help increase efficiency and revenue at small businesses. The bad thing is that, sometimes, too many programs can cause diminishing returns. After all, if you’re uploading data to a dozen different software programs every day, are you really saving time? Additionally, if you’re uploading the same data, over and over again, there’s a higher likelihood of data errors as well. That’s why small business owners have begun to embrace software integration. With integration, not only does software help you complete tasks, but it also communicates with your other software programs. Uploading information from a new lead? With software integration, you can simply add the information once, and it’ll be available on all your integrated programs. Employees need to communicate in order to get work done efficiently. Why can’t software do it too?

While the dream of completely seamless integrated software isn’t quite here yet, there are a number of programs tailored for small businesses that are incredibly convenient. Software like Quickbooks and Xero integrate accounting, expenses, and even employee scheduling. With these tools, small business owners are realizing just how much time, money, and effort they can save by utilizing software integration. 

Cybersecurity Risks

By now, you’ve almost certainly heard the risks of having poor cybersecurity infrastructure. Without protection, small businesses put themselves, their data, and their customers at risk every day. Thankfully, more and more small businesses have realized this risk, and have taken steps to minimize their chances of a catastrophic data breach. In fact, over half of small and medium-sized businesses now have a cybersecurity plan in place[5]. And as cybersecurity programs continue to become more available and affordable, this number is certain to rise in the coming years. While cybersecurity risks are, of course, ever-present, the rising popularity of cybersecurity solutions among small businesses is incredibly promising. Cybercrime risks are unlikely to completely disappear any time soon, but if more and more businesses begin to prioritize cybersecurity, nefarious cybercriminals will have to work harder to wreak their havoc.

Unfortunately, reality isn’t that rosy, at least not yet. While some small businesses have finally taken action to protect their cybersecurity, for many businesses, there’s still work to do. Only 9% of small businesses have cyber liability insurance. Therefore, it’s no surprise that 83% of small and medium-sized businesses are not prepared for the financial consequences of a cyberattack[5]. Ultimately, many small businesses have not reached true cybersecurity protection. While it’s great to see more small businesses finally begin to take cybercrime seriously, there’s still a long way to go. And while companies that have invested in cybersecurity can do business with peace of mind, those that haven’t will be at risk every single day.

About AXEL

No matter what industry your business is in, cybercrime poses a very real threat. At AXEL, we want to help you keep yourself (and your customers) safe from the threats of ransomware and data breaches. That’s why we created AXEL Go. AXEL Go uses military-grade encryption, blockchain technology, and decentralized servers to ensure it’s the most secure file transfer software on the market. Whether you need to transfer large files or send files online, AXEL Go is the best cloud storage solution. If you’re ready to try the most secure file-sharing app for PC and mobile devices, download AXEL Go for free here.

[1] “Small Business Technology Trends: Deloitte Us.” Deloitte United States, May 20, 2020. https://www2.deloitte.com/us/en/pages/technology-media-and-telecommunications/articles/connected-small-businesses.html

[2] Rist, Oliver. “Small Businesses Are Using AI-Sometimes.” PCMAG. PCMag, December 7, 2021. https://www.pcmag.com/news/small-businesses-are-using-ai-sometimes

[3] “Facebook Ad Revenue 2009-2020.” Statista, February 18, 2022. https://www.statista.com/statistics/271258/facebooks-advertising-revenue-worldwide/

[4] Leonhardt, Megan. “Teens Have Been Losing Interest in Facebook for Years.” Fortune. Fortune, October 26, 2021. https://fortune.com/2021/10/25/facebook-teens-usage-harm-studies/

[5] “10 Small Business Cyber Security Statistics That You Should Know – and How to Improve Them.” Cybersecurity Magazine, May 20, 2021. https://cybersecurity-magazine.com/10-small-business-cyber-security-statistics-that-you-should-know-and-how-to-improve-them/

After the Cyberattack: What Happens to your Data Following a Breach?

In 2022, cybercrime seems like everyday news. And in a way, it literally is. Simply search “data breach,” and you’ll find a wealth of businesses across the country dealing with the fallout of cybercrime. Businesses large and small fall victim to these attacks every day, putting more and more people’s personal information in jeopardy. And for consumers, your information leaking isn’t something you have to worry about for a few weeks, then move on. Because of the unique way personal data is stolen and sold, victims of data breaches have to keep an eye on their social media and bank accounts for years. 

On the business side, you’ve likely heard the horror stories of businesses losing millions of Social Security Numbers, or even having confidential documents leaked. From retail stores like Target to digital forums like Facebook, businesses from every industry have fallen victim to cybercrime. Unfortunately, this digital devilry has only become more prevalent. 2021 was the worst year on record for businesses and consumers, with nearly 6 billion accounts breached by cybercriminals[1]. There’s a decent chance even some of your personal information has been leaked without your knowledge. But if nearly 6 billion accounts across the Internet have been compromised, well, where is that information?

Where Does Your Personal Data Go?

When a data breach is reported, the most reported statistic is the number of accounts affected. Data breaches can have anywhere from a few victims, all the way up to 3 billion. When news of a breach breaks, reporters like saying that consumer data has been “leaked” or “published.” However, a more accurate term to describe a breach is that consumer data has been “auctioned off.” This is because the perpetrators of cyberattacks rarely use the data that they just stole. Rather, they simply sell your information to a multitude of low-level digital scammers, who try to make their money through simple phishing scams and the like, rather than complex cyberattacks.

Of course, stolen data can’t be sold on traditional commerce websites. And any public website that tried to sell the data would be taken down quickly for distributing a stolen good. After all, you can’t really Google “stolen data near me” and find what cybercriminals looking for. So, once all that data is stolen, where does it go on sale? On a section of the Internet few know about, and even fewer have visited: the Dark Web. 

The Dark Web is a “layer” of the Internet that can only be accessed through special software. Estimated to be almost 500 times larger than the standard web, the Dark Web is a hub for cybercriminals and their illegal activities[2]. After a data breach, the hackers will typically post about their haul on a Dark Web forum and offer the data to other users for a specific price. Depending on the price and quality of the stolen data, there could be anywhere from a few to hundreds of buyers. Even just hours after a data breach, your personal information could be in the hands of dozens of scammers all across the globe.

How Valuable is My Personal Data?

Not all data breaches are created equal, and not all information is equal either. Think about it: If you were a cybercriminal, would you want three million Twitter usernames and passwords, or one million credit card numbers? Considering Twitter logins are worth just USD $35, and credit card numbers are worth up to $240, most would choose the credit card numbers[3]. Some pieces of information are simply more valuable than others, and cybercriminals know this. That’s why, when a data breach occurs, measuring the impact solely on the number of affected accounts is inaccurate. A leaked Facebook password could cause headaches, but besides a few spam posts, it probably won’t affect your life too much. A leaked passport number, however, could lead to something as serious as identity theft.

This showcases how stolen data itself isn’t particularly valuable, and is only valuable if you know what to do with it. After all, if you hand a random passerby your Social Security Number, it’s unlikely they’ll know how to steal your identity. Unfortunately, these Dark Web cybercriminals have all the knowledge they need to cause chaos in victims’ lives. Even information as simple as phone numbers and corresponding names can be a cash cow for scammers. The disparity in value between pieces of information highlights just how wide-ranging the damage from a data breach can be. So next time there’s a major data breach in the news, don’t just look at the number of accounts affected to judge the severity. Look at what was stolen to truly determine how damaging a cyberattack is.

What About Stolen Documents?

Of course, personal information isn’t the only data that is put at risk during a cyberattack. If cybercriminals target a business, law firm, or government agency, confidential documents could be leaked as well, especially in ransomware attacks. The problem, however, is that this confidential information simply isn’t valuable to cybercriminals. Therefore, when these documents are stolen, cybercriminals often demand a ransom and threaten to publish the confidential information unless it’s paid. For businesses that suffer this type of attack, they typically only have two choices: Pay the ransom, or face a public relations (or even legal) nightmare. 

However, not all cyberattacks are typical. Some cybercriminals couldn’t care less about the money, and only seek to embarrass specific businesses. In one case, a Swiss hacker published confidential data from dozens of companies and government agencies as a protest against mass surveillance[4]. For these companies and agencies, once the hacker gets the data, it’s gone, regardless of the ability to pay a ransom. This highlights how no two cyberattacks are exactly the same. Although most hackers are in it for the money, some simply seek to make a statement, regardless of the financial consequences. That’s why, when it comes to cybersecurity, it’s important to be prepared for anything and everything.

Protect Yourself from Cybercrime

Ultimately, the best way to protect yourself from cybercrime is to prepare. Thankfully, there are simple, inexpensive ways to greatly minimize the risk of a cyberattack on you or your employer. First, encryption is everything when it comes to cybersecurity. Encryption is like splitting your files into thousands of different puzzle pieces, so even if hackers got into your network, your documents are completely illegible to the attackers. Next, updating your security software is the easiest way to mitigate risk. Cybercriminals are always on the lookout for security holes, and those holes are much more prevalent in older versions of software. Keeping your software up-to-date could be the difference between safety, and one of the worst cyberattacks in history. Just ask Equifax.

Finally, one of the best ways to consistently prevent cyberattacks is to encourage a culture of security. This means educating all employees on the risks of cybercrime and how to minimize those risks. From teaching employees how to spot phishing emails to creating an incident response plan, simply prioritizing cybersecurity before a breach is one of the best ways to prevent cybercrime. Prioritizing cybersecurity doesn’t have to be expensive or time-consuming, but it’s the key to protecting your most valuable documents and data.

About AXEL

If you and your business are ready to prioritize cybersecurity, AXEL Go is the solution for you. AXEL Go uses military-grade encryption, blockchain technology, and decentralized servers to ensure it’s the most secure file transfer software on the market. Whether you need to transfer large files or send files online, AXEL Go is the best cloud storage solution. At AXEL, we believe that privacy is a human right and that your information deserves the best protection. To try the most secure file-sharing app for PC and mobile devices, get two free weeks of AXEL Go here.

[1] Mello, John P. “Data Breaches Affected Nearly 6 Billion Accounts in 2021.” TechNewsWorld, January 18, 2022. https://www.technewsworld.com/story/data-breaches-affected-nearly-6-billion-accounts-in-2021-87392.html

[2] “After the Data Breach – What Happens to Your Data?” BlackFog, May 6, 2021. https://www.blackfog.com/after-the-data-breach-what-happens-to-your-data/

[3] Sen, Ravi. “Here’s How Much Your Personal Information Is Worth to Cybercriminals – and What They Do with It.” PBS. Public Broadcasting Service, May 14, 2021. https://www.pbs.org/newshour/science/heres-how-much-your-personal-information-is-worth-to-cybercriminals-and-what-they-do-with-it

[4] “U.S. Charges Swiss ‘Hacktivist’ for Data Theft and Leaks.” NBCNews.com. NBCUniversal News Group, March 19, 2021. https://www.nbcnews.com/tech/security/us-charges-swiss-hacktivist-data-theft-leaks-rcna448

AXEL’s Guide to Remote Work

In March 2020, nearly every office worker was filled with anxiety about the prospect of remote work. With no warning and little preparation, a significant portion of the world’s workforce was forced to do their jobs from home, many with no experience of at-home work whatsoever. It was a stressful and unique time, learning new skills and software from home, all while the looming threat of COVID-19 was ever-present in peoples’ lives. This radical, immediate shift to at-home work was unlike anything workers had ever faced before.

But then something funny happened: We got used to it. Not only did employees begin to tolerate remote work, but they enjoyed it more than traditional work at the office. In fact, nearly 50% of workers stated that they’d take a pay cut to continue working remotely [1]. 25% stated that they would quit their jobs if they couldn’t work remotely anymore, and 70% say they find virtual meetings less stressful than in-person meetings.

Now, with remote work popularized and here to stay, here are some ways to maximize your efficiency, create a healthy work-life balance, and overcome some of the unique challenges of at-home work.

Maintain a Healthy Work-Life Balance

Although remote work offers incredible flexibility for employees, that flexibility comes with a price. 45% of remote workers say they work longer hours than they did before, and the picture is even bleaker for younger workers [2]. With the rise of remote work, employees are working longer hours and more weekends, putting a healthy work-life balance at risk. With bedrooms becoming the new office, it can be concerningly easy for worklife and homelife to blur. Thankfully, there are a few strategies that can help workers separate their job and their home life.

First, one of the most useful strategies to utilize is scheduling. Most employees have a specific time to clock in and clock out. Even when you’re working from home, sticking to those specific times helps separate work and home. Additionally, it’s helpful to schedule breaks in advance as well, to provide structure to the workday. Creating a schedule and sticking to it is one of the best ways to prioritize a healthy work-life balance. 

Additionally, it’s helpful to create specific places for work as well. Set aside a desk, office, or even just a chair for work, and only use it during work hours. This way, your home can be split into two, with distinct workspaces and homespaces. This way, once you’re at your work desk, you’ll be able to focus solely on work, rather than allowing your work life and home life to intersect. Although these strategies sound simple, they help workers separate their work and personal lives immensely. Just following these two strategies can help maintain (or even increase) worker efficiency, while also promoting healthy distinctions between work and home.

Embrace Change

When workers were sent home in March 2020, they were forced to learn new programs on the fly. From Zoom meetings to Slack channels, workers involuntarily embraced modern workplace technology. Many workers had never even participated in a Zoom meeting before the pandemic, but now they’re practically the norm. Additionally, programs like Slack, Skype, and Microsoft Teams surged in popularity, even among offices that were previously low-tech. Ultimately, although the pandemic forced employers and workers to try new programs, it allowed nearly every workplace to embrace modern workplace technology. Now, nearly every worker is technologically savvy enough to get work done from home. The rapid modernization of many offices was certainly one of the hidden blessings of the pandemic.

In addition to embracing new software and programs, remote work has allowed employees to embrace new places as well. On the more common side, many workers enjoy leaving their homes for part of the workday. After all, some people may work best next to the office-like bustle of a coffee shop, or the eerie silence of a local library. Remote work allows workers to try out different working environments to determine which location works best for them. Additionally, some workers have even become “digital nomads,” employees who travel often, but are still full-time remote workers. Because remote work allows unprecedented flexibility in where work gets done, it’s no wonder why many employees prefer working out of the office.

Utilize New Tech

Even before the pandemic hit, new workplace collaboration software made our jobs so much easier. Now, dozens of useful programs are readily available to businesses, making the transition to remote work even more simple. Useful programs include: 

  • Slack, a business communication software that features chat rooms organized by department, team chats, and direct messaging.
  • Todoist, a workplace organizing software that schedules and shares tasks, meetings, and projects.
  • GitHub, a hosting service for software development that allows users to comment and collaborate on each other’s coding projects.
  • Clio, a practice management software for law firms that collects and finalizes documents remotely.

Don’t be afraid to try out new technology! There are dozens of useful programs available, no matter what industry you work in. Whether it be work automation or business communication, workplace software is a wonderful tool that can help your business. Embracing new technology can be scary, but the benefits certainly outweigh the stress. After all, we were all anxious about Zoom meetings in 2020, but now, they’re second-nature, and help us get work done effectively. The best workers and businesses are unafraid of trying out new technology, so keep an eye out for new programs that can help you get work done more efficiently.

Communication is Key

During in-office work, it’s easy to stay in the loop. With remote work, staying informed and updated on your team’s latest projects can be a bit trickier. That’s why it’s extremely important to communicate often with coworkers and managers alike. Make group chats with your team, so no one is left behind, and follow up often to ensure everyone is on the same page. Without in-person meetings, everyone has to know their responsibilities. Embracing consistent, clear communication helps ensure that tasks don’t slip through the cracks.

Additionally, communication doesn’t only have to be about work. One of the biggest drawbacks of remote work is the loss of office camaraderie. This loss is particularly felt by young employees, many of whom are starting their career without ever meeting their coworkers in real life [3]. One way to mitigate this effect is to encourage casual conversation among employees. Whether it be as simple as a “water cooler” Slack channel or occasional Zoom hangouts with coworkers, fostering connections between employees not only helps workers avoid burnout, but also helps cultivate a distinct company culture.

Overcome Challenges Together

One of the most difficult aspects of remote work is time management, particularly when your coworkers are in different time zones. Unplanned meetings are often too difficult to pull off successfully in a remote work environment. That’s why it’s extremely important to plan projects, tasks, and meetings well in advance, so every employee knows what’s coming up, and when to be available. Of course, sometimes things come up and require immediate action, but giving your best effort to plan in advance not only helps you stay organized; it helps your entire office stay coordinated and running smoothly.

Finally, one of the biggest challenges with remote work is technology. With no on-site IT department, workers are often on their own when they encounter a tech problem. That’s why businesses ought to have clear guidelines regarding technology. Some helpful tech tips include:

  • Only using secure Wi-Fi networks.
  • Immediately downloading software updates.
  • Using a secure file-sharing service (like AXEL Go!)
  • Creating an incident response plan in the event of a data breach.

Tech problems will always be present, whether you’re working at the office or at home. That’s why offices need to communicate with employees regarding technology and cybersecurity. Creating and enforcing technology guidelines can help both employees and the business stay safe from cyberthreats.

About AXEL

As remote work becomes the norm, cybersecurity ought to be a priority for all businesses. At AXEL we believe that your information deserves the best protection. That’s why we created AXEL Go. AXEL Go uses military-grade encryption, blockchain technology and decentralized servers to ensure it’s the best file transfer software on the market. Whether you need cloud video storage or cloud file management, AXEL Go is the secure file hosting solution. If you’re ready to try the best file sharing app for PC and mobile devices, try two free weeks of AXEL Go here.

[1] Collins, Terry. “Work Remote after COVID? Nearly 50% of US Workers Would Take a Pay Cut for It, Survey Says.” USA Today. Gannett Satellite Information Network, November 11, 2021. https://www.usatoday.com/story/money/2021/11/11/workplace-survey-remote-pay-cut-covid/6367601001/

[2] Maurer, Roy. “Remote Employees Are Working Longer than Before.” SHRM. SHRM, July 6, 2021. https://www.shrm.org/hr-today/news/hr-news/pages/remote-employees-are-working-longer-than-before.aspx

[3] Petersen, Anne Helen, and Charlie Warzel. “Remote Work Is Failing Young Employees.” The New York Times. The New York Times, November 22, 2021. https://www.nytimes.com/2021/11/22/opinion/remote-work-gen-z.html

2021 Cybersecurity Year in Review

Throughout 2021, cybersecurity incidents have grabbed headlines across the world. Although the topic may not have been at the forefront of most people’s minds in 2021, cybersecurity has greatly affected everyone’s life in some way. From vicious cyberattacks to genuine progress on user privacy, cybersecurity has undoubtedly had a long, eventful year. And although exciting progress has been made in some areas of cybersecurity, cybercrime and other online attacks will, unfortunately, continue into 2022 and beyond.

2021 has been a long year for many, particularly for cybersecurity experts. Here are all the ways cybersecurity has changed for the better (and worse) throughout the past year.

COVID Phishing

Near the beginning of 2021, COVID-19 vaccinations became readily available to people in the United States. While this helped minimize the negative effects of the pandemic, it also offered a new opportunity for scammers. As businesses and governments began to mandate COVID vaccinations, cybercriminals responded by creating phishing emails that disguised themselves as genuine business emails [1]. From fake vaccine-record upload sites to emails from phony public health organizations, scammers used the uncertainty and anxiety of COVID to make a quick buck off of unsuspecting people.

Unfortunately, phishing emails aren’t the trick cybercriminals are using. COVID scams are coming from all angles, including texts, social media posts, and robocalls. In fact, the Federal Trade Commission (FTC) has logged over 600,000 complaints in 2021 regarding COVID-related scams. In all, these scams have cost consumers over USD $600 million [2]. And with COVID remaining in the public spotlight into 2022, these scams are likely to continue. With this in mind, it’s important to brush up on cybersecurity tips. Check out AXEL’s blog, The History of Internet Spam, to learn how to protect yourself from phishing emails, social media spam, and more.

Colonial Pipeline Attack

In May, the Colonial Pipeline, an oil pipeline that supplies much of the gasoline to the Southeastern United States, was struck by a ransomware attack. Interestingly, the cybercriminals attacked the pipeline’s billing system, rather than its operational systems [3]. Because of this, Colonial itself shut down its own pipeline, as the company would have been unable to bill customers with the ransomware. Soon after the sheer scale of the attack was realized, Colonial Pipeline paid the nearly USD $5 million ransom.

While Colonial Pipeline quickly paid the ransom, the negative consequences of the attack were felt by consumers for weeks. States from New Jersey to Texas faced severe gas shortages, causing price jumps and panic buying [4]. In all, the Colonial Pipeline attack affected millions of consumers, and caused a severe breach of trust in Colonial Pipeline. Undoubtedly, 2021’s most memorable cyberattack was a doozy.

Ransomware is Evolving

When thinking of ransomware, many people picture a single offender, causing digital chaos while hunkered in a dark basement. However, this stereotype of modern cybercriminals is far from the truth. In 2021, ransomware groups are practically businesses, regularly recruiting new hackers to join criminal enterprises. Nowadays, just a handful of organizations are the perpetrators of most ransomware attacks [5]. And these shady organizations have ransomware down to a science.

Some ransomware organizations even offer customer service help desks to help victims pay the ransom and receive the decryption key. This is possible because of skyrocketing ransom demands. In fact, the average ransom payment was over USD $310,000 last year [5]. But because there’s little action that can be taken after being struck with ransomware, businesses and firms are usually forced to pay the extraordinary cost. In 2021, cyberattacks aren’t just individuals wreaking havoc; they’re carried out by well-funded, well-organized criminal syndicates. That’s why it’s vital to stay up to date on the latest strategies to protect yourself, your business, or your firm.

Crackdowns on Russian Cybercrime

One of the most notorious ransomware organizations is REvil, a Russian-based cybercrime syndicate responsible for many of the most expensive ransomware attacks. REvil had a successful first half of 2021, attacking JBS Foods and extracting USD $11 million from the meat-processing giant [6]. However, following this attack, REvil finally began to face crackdowns from law enforcement.

In September, the FBI hacked into REvil’s servers, obtaining a universal decryption key. Even worse for the group, the FBI remained hidden even after gaining access to REvil’s information, giving law enforcement more time to prowl around the servers of the shadowy criminal enterprise [7]. With this information, the United States Department of Justice coordinated arrests against two alleged REvil members, along with retrieving USD $6 million in cryptocurrency from the group [8]. This action greatly impaired REvil’s work, highlighting the strategies law enforcement can take in the future to shut down similar criminal organizations.

The Rise of Multi-Factor Authentication

Whenever you log in to Google, Facebook, or nearly any other secure website, a password simply isn’t enough anymore. Multi-Factor Authentication (MFA) has become the norm among most sites, requiring anything from text authentication to security questions to successfully log in. While this can be a headache for some users, it undoubtedly prevents countless cyberattacks each year. After all, passwords just aren’t the same as they used to be.

In fact, Microsoft is even allowing users to simply not have passwords. Instead, the company offers a mixture of authenticators including security keys, SMS verification, and email verification [9]. While the traditional password is unlikely to go away soon, the pivot to MFA highlights the extra security measures that companies are taking to protect users (and themselves). MFA is one of the cheapest, easiest, and quickest ways to protect user privacy, and its widespread adoption is a positive step toward a more secure digital future.

What to Expect in 2022

While there have been both positive and negative developments for cybersecurity in 2021, the problems that have plagued individuals and businesses are likely to continue into 2022. Ransomware isn’t going away any time soon, even with the crackdown on REvil. Phishing emails will remain, and will simply take advantage of other current events to harm individuals. Finally, MFA will remain widespread, and will hopefully lead businesses to take even more precautions against cybercrime. In 2022, cybersecurity will remain a vital issue for businesses and individuals alike. However, if appropriate precautions are taken by all, we can make 2022 a disastrous year for cybercriminals.

About AXEL

In today’s chaotic Digital Age, hacks, data breaches and ransomware attacks are an everyday occurrence. That’s why data security and user privacy remain as important as ever. At AXEL we believe that privacy is a human right, and that your information deserves the best protection. That’s why we created AXEL Go. AXEL Go uses 256-bit encryption, blockchain technology and decentralized servers to ensure it’s the best file transfer software on the market. Whether you need cloud video storage or cloud file management, AXEL Go is the secure file hosting solution. If you’re ready to try the best file sharing app for PC and mobile devices, try two free weeks of AXEL Go here.

[1] Hunter, Tatum. “That Email Asking for Proof of Vaccination Might Be a Phishing Scam.” The Washington Post. WP Company, September 24, 2021. https://www.washingtonpost.com/technology/2021/08/24/covid-vaccine-proof-scam-email/

[2] Waggoner, John, and Andy Markowitz. “Coronavirus Scams – Beware Fake Claims, Phony Websites.” AARP, December 6, 2021. https://www.aarp.org/money/scams-fraud/info-2020/coronavirus.html

[3] Bertrand, Natasha, Evan Perez, Zachary Cohen, Geneva Sands, and Josh Campbell. “Colonial Pipeline Did Pay Ransom to Hackers, Sources Now Say.” CNN. Cable News Network, May 13, 2021. https://edition.cnn.com/2021/05/12/politics/colonial-pipeline-ransomware-payment/index.html

[4] Bair, Jeffrey, and Javier Blas. “Petrol Shortages Sweep Us as Colonial Pipeline Remains Down.” Oil and Gas News | Al Jazeera. Al Jazeera, May 11, 2021. https://www.aljazeera.com/economy/2021/5/11/petrol-shortages-sweep-us-as-colonial-pipeline-remains-down

[5] Bajak, Frank. “Ransomware, Explained: How the Gangs That Shut down Colonial Pipeline, JBS USA Operate.” USA Today. Gannett Satellite Information Network, June 3, 2021. https://www.usatoday.com/story/tech/2021/06/03/how-does-ransomware-work-colonial-pipeline-jbs-usa-attacks-explainer/7520704002/

[6] Montalbano, Elizabeth. “JBS Paid $11m to Revil Gang Even after Restoring Operations.” Threatpost English, June 10, 2021. https://threatpost.com/jbs-paid-11m/166767/

[7] De Chant, Tim. “FBI, Others Crush Revil Using Ransomware Gang’s Favorite Tactic against It.” Ars Technica, October 22, 2021. https://arstechnica.com/tech-policy/2021/10/fbi-others-crush-revil-using-ransomware-gangs-favorite-tactic-against-it/

[8] “Revil: Day of Reckoning for Notorious Cyber Gang.” BBC News. BBC, November 8, 2021. https://www.bbc.com/news/technology-59215167

[9] Warren, Tom. “Microsoft Accounts Can Now Go Fully Passwordless.” The Verge. The Verge, September 15, 2021. https://www.theverge.com/2021/9/15/22675175/microsoft-account-passwordless-no-password-security-feature

INTERVIEW: How COVID Changed the Courtroom (and the Future of Law)

When COVID-19 struck the United States in January of 2020, every industry in the United States (and, really, the world) was shaken. It forced everything from mom-and-pop restaurants to the largest law firms to send employees home, left to their own devices to figure out how to run a business from miles away. This problem was particularly evident for those in the legal industry. As the pandemic continued into April, firms began to take drastic measures in response to decreased demand for legal services. Many law firms opted for pay cuts, in an attempt to save as many jobs as possible. However, some firms were still forced to lay off paralegals, attorneys, and other legal professionals[1].

While the demand for legal services subsided at the beginning of the pandemic, there was no decrease in the need for legal services[1]. After all, the pandemic provided a bevy of new legal questions that attorneys and clients alike had to ponder. So, while people weren’t speaking with lawyers during the height of the COVID-19 pandemic, a backlog of people needing legal help was growing quickly. Although business was down during the height of the pandemic, two attorneys, Nancy Rapoport and Joe Tiano Jr. predicted that the pandemic would only cause temporary struggles for the legal industry, while also forcing old-school firms to innovate.

Nancy is the Garman Turner Gordon Professor of Law at the William S. Boyd School of Law, University of Nevada, Las Vegas (UNLV), and Joe is a former lawyer turned businessman who founded Legal Decoder, a legal tech software that optimizes efficiency and pricing uncertainty. Together, they authored The Legal Industry’s Second Chance to Get it Right, which foresaw the legal industry’s comeback in February 2021, and they offered their insight on the future of law in an exclusive interview with AXEL. 

How COVID Changed the Courtroom

“All of the stuff that we thought we knew about the practice of law has been wrong,” Rapoport says. Regarding the pandemic, she says, “it gave us a chance to rethink what a law practice should be.” While nearly every industry had to learn new things like Zoom meetings at the beginning of the pandemic, legal professionals faced unique challenges.

“The inability to read a witness’s or deponent’s body language … Doing it over Zoom is a challenge,” Tiano said. “You can’t read body language. It’s kind of hard to see inflections … It had to be an enormous hurdle for any lawyers who’ve been practicing the same way for decades.”

In addition to these remote depositions, the COVID-19 pandemic introduced new ethical dilemmas for legal professionals as well.

“There are now cases saying ‘Lawyers, stop texting your clients’ answers.'” says Rapoport. She describes a case where attorneys would communicate with witnesses during testimony through email, an impossible task to pull off in a physical courtroom. “No one does that because it’s unethical, but now we have to come up with all of these new ways of dealing with court and mediations, bringing people into separate rooms, dealing with witnesses.”

The Legal Industry’s New Challenges

Even before COVID-19, some observers predicted a radical change in how firms charge their clients[2]. For years, law firms big and small have used the “Billable Hour” model, a simple formula where a firm charges the client a certain cost per hour. Put simply, “[the billable hour] is the economic model upon which a law firm operates,” Tiano says.

After the pandemic hit and the demand for legal services dropped, many predicted that this radical change would finally occur. However, the industry-wide shift to alternative pricing agreements never came, even with the massively decreased demand for legal services at the beginning of the pandemic. But why didn’t alternative pricing become the norm, especially in a time as volatile and tumultuous as the pandemic? As Rapoport humorously puts it, “the billable hour is easy for lawyers because we’re not good at math.”

But just because it’s the most common pricing agreement doesn’t mean it’s the most efficient. “If we used data and we figured out other ways to value delivery of services, we’d all be better off,” Rapoport says. “[The billable hour model] encourages piling on of work, and it encourages slow work, neither of which a good lawyer should want to do. But if that’s the reward system, it’s very hard to break away from that. I would love to see people use data better, to rethink how they adjust the value to clients.” As Tiano succinctly puts it, “there’s a fallacy that every hour is equal in value.”

In addition to the continued use of the billable hour, law firms also face new challenges related to the rise of at-home work. “One of our biggest worries is how the newest professionals are going to get trained and socialized,” Rapoport says. A common problem among many offices since the pandemic, the lack of socialization for new employees can affect everything from office camaraderie to firm loyalty. And with at-home work becoming more and more normalized, these anxieties that firms and businesses face are unlikely to go away any time soon.

Finally, as the pandemic wanes and legal demand increases, law firms face a unique problem: “One of the biggest challenges that firms are having today is keeping their personnel, because they have too much work,” Tiano says. Although the legal industry started to bounce back when COVID vaccines became readily available, the industry soon came across new problems. The sheer amount of work has caused firms to lose personnel, risking the continuation of the legal industry’s comeback after COVID-19.

Legal Tech: Tool or Replacement?

Rapoport and Tiano see the benefits of legal software as complementary, but are skeptical about the technology replacing skilled lawyers regarding the ever-growing legal tech industry. As Rapoport says, “there are some things that computers are better at than lawyers … They can do things all day long in nanoseconds.” There is no shame in using the tools available to lawyers, especially if it helps increase efficiency. However, Rapoport warns that “if we’re not careful about how we use technology, we’re going to create a generation of untrained professionals who will become senior without knowing how to do things.”

“We’ve got to make sure technology augments what lawyers do, rather than replacing the skills that lawyers uniquely bring to the table,” Tiano says. “It’s very difficult to counsel a client from a legal, psychological perspective if you’re a piece of software.”

However, just because Rapoport and Tiano see legal tech as a complementary tool for quality attorneys does not mean that technology won’t replace second-rate lawyers. Rapoport warns: “For lawyers who are good counselors, there’s no software in the world that replaces that. For lawyers that fill in the blanks, their days are numbered.”

The Future of Law

Legal tech is unlikely to replace every lawyer any time soon. As Tiano says, “I don’t see technology replacing lawyers. I see it amplifying what lawyers can do and supplementing their processes.” But just because your next traffic court lawyer is unlikely to be a software program doesn’t mean legal tech can’t help lawyers increase efficiency. Legal tech saves firms and clients both time and money. It’s a valuable tool that, when used correctly, can help clients and firms in a myriad of ways.

[1] Wittenberg, Daniel. “The Pandemic’s Dramatic Effect on the Business of Law.” Americanbar.org. American Bar Association, October 28, 2020. https://www.americanbar.org/groups/litigation/publications/litigation-news/business-litigation/the-pandemics-dramatic-effect-the-business-law/

[2] Ambrogi, Bob. “Guest Post: Beating the Alternative – Why the Billable Hour Is the Truest Representation of Cost.” LawSites, August 25, 2021. https://www.lawsitesblog.com/2021/08/guest-post-beating-the-alternative-why-the-billable-hour-is-the-truest-representation-of-cost.html

Enron, Ethics, and the Fight for Privacy

In the modern history of business, few names are as synonymous with corruption, deceit and greed as Enron. For years, the Texas-based energy giant engaged in rampant, systematic accounting fraud, covering up massive losses through shady, illegal business practices. After years of abnormally high stock prices, the massive fraud of Enron was uncovered in 2001. Following these revelations, on December 2, 2001, Enron filed for bankruptcy. It was a swift downfall for a formerly massive energy corporation. However, many executives and insiders were aware of Enron’s deceptive accounting practices before the public knew, and took decisive (and illegal) action[1].

In mid-2001, Enron announced a massive USD $638 million loss in its third quarter, shocking investors. Following this report, accountants at Arthur Andersen, Enron’s auditor, began shredding documents related to the fraud[2]. Andersen did this to hide Enron’s documents from the Securities and Exchange Commission (SEC). However, revelations of this illegal shredding came out quickly, and Arthur Andersen, the company itself, was convicted of obstruction of justice. And because the SEC did not allow felons to hold Certified Public Accountant (CPA) licenses, this ruling effectively put Arthur Andersen out of business, costing 85,000 innocent employees their jobs[2].

Arthur Andersen’s illegal paper shredding was one of the most infamous aspects of the Enron scandal, highlighting how far the auditing agency went to protect its client. Unfortunately, this illegal act caused tens of thousands of innocent employees who knew nothing about Enron’s blatant fraud to lose their jobs. However, there’s more to the story than just deception and fraud. Enron and Arthur Andersen’s actions highlight just how important ethics are when handling clients’ documents.

AXEL’s Layers of Protection

Here’s the thing: Protecting your clients and their privacy isn’t an inherently bad thing. After all, that’s exactly what a business should do for its customers. Arthur Andersen, unfortunately, just went way too far, breaking laws and ethics to protect its client. A business ought to do everything in its power to protect its client, while also upholding the law and ethics. And that’s exactly what AXEL does. In fact, AXEL even “shreds” documents too, but we do it to protect you from cybercriminals, not the feds.

Whenever you use AXEL’s network, your documents are split up into digital shards and sent to dozens of different servers across the world. This shredding technique keeps your files safe because even if a hacker compromises a single server, they don’t have access to the full file. This means your file remains whole for you, but separate and illegible for any potential cybercriminals. It’s a vital part of AXEL’s decentralized technology, giving users another layer of protection against cybercrime.

Privacy isn’t the Problem

When Arthur Andersen shredded Enron’s documents, that was an explicitly illegal and unethical act. The accounting firm knew that Enron’s numbers were fudged, and were trying to cover their tracks, as well as Enron’s. However, the problem with Arthur Andersen isn’t what they did. It’s why they did it. Doing everything to keep your client’s files private is perfectly ethical. Doing everything to keep your client’s files private because you know they committed illegal acts is absolutely unethical. So what can we learn from Enron and Arthur Andersen’s actions? Well, if you commit illegal acts, you’re probably going to get caught. But more importantly, there’s nothing wrong with desiring privacy.

For years, anti-privacy activists and lawmakers have repeated a slogan: “If you have nothing to hide, you have nothing to fear.” This Orwellian saying has especially gained popularity in today’s era of mass surveillance, where nearly everything we do is being recorded in some form. Taking a walk outside? There will be cameras to keep an eye on you on street corners. Staying in to go online shopping? Your computer will remember every single search and click. With surveillance taking place inside and outside our homes, it’s easy to forget how much we’re being tracked by governments, businesses and advertisers. With the sheer amount of surveillance occurring in our everyday lives, who can blame anyone who is searching for more privacy?

However, just because this surveillance is happening doesn’t mean it has to stay this way. At AXEL, we believe privacy is a human right. That’s why all of our products and technologies are made with one focus in mind: Privacy. Nearly every popular online space is controlled by a few megacorporations that have shown time and again that they don’t care about privacy. They collect data about you, track you, and know every detail about your life. However, this bleak reality doesn’t have to be our future as well. A better, more private digital future is possible. And AXEL is leading that charge.

Keep Your Clients Safe (Legally)

Whether it’s a small business, massive corporation or mid-sized law firm, it’s their responsibility to protect their clients. Of course, that responsibility ends once a client asks you to break the law like Enron, but a business or firm ought to do everything to protect its customers. And in today’s digital age, protecting customers means protecting them online as well. From ransomware to data leaks, there are a variety of digital threats that are ever-present. Clients and customers don’t only give money to a business; they give them their trust as well. It’s up to businesses and firms to uphold that trust by recognizing digital threats and taking appropriate precautions.

One way to take action is to use AXEL Go, the innovative, secure file-sharing software. AXEL Go uses 256-bit encryption, blockchain technology and decentralized servers to ensure it’s the best file sharing storage software on the market. Whether you need cloud video storage or cloud file management, AXEL Go is the secure file hosting solution. There are a variety of cloud storage options available to businesses and individuals, but none can match the security and simplicity of AXEL Go. If you’re ready to take back your data security, get two free weeks of AXEL Go here.

[1] Bondarenko, Peter. “Enron Scandal: Downfall and Bankruptcy.” Encyclopædia Britannica. Encyclopædia Britannica, Inc., November 30, 2021. https://www.britannica.com/event/Enron-scandal/Downfall-and-bankruptcy

[2] Dowell, Steve. “The Decline and Fall of Arthur Andersen.” ToughNickel. ToughNickel, February 24, 2015. https://toughnickel.com/industries/The-Decline-and-Fall-of-Arthur-Andersen